Blog

The Importance of Database Management for Your Cybersecurity

The amount of data created worldwide each day continues to increase at an unprecedented rate, reaching a whopping 79 zettabytes in 2021 (that's 79 trillion gigabytes). And that number is expected to double over the next three years. At the same time, the number of cyberattacks has increased by 50% just from 2020 to 2021 and is showing no signs of stopping.

While big data is becoming one of the most important assets for businesses and organizations alike, the damages that a cybersecurity attack can generate can now be fatal for any company. That is why it's never been more important to learn how to prevent cybersecurity attacks and invest in those systems that can enhance safety and reduce risks.

Database management is one of those essential protections---learn how this service can help you keep your data safe, accurate, and accessible in this guide by Progressive Data Services.

Regular Updates Keep Databases Safe From Cyber Attacks

While cyberattacks and data loss incidents have become a severe threat to most businesses, the great majority of them are preventable. Training employees and promoting healthy cybersafety practices such as password security, encryption, and 2-factor authentication can help you reduce the chances of human error.

At the same time, one of the best ways to keep your sensitive data safe is to run regular---or automated---database and operating system updates. An efficient database management system can help you keep up with updates and ensure the entire data structure of your company is as protected as it can be.

Database Management Helps You Classify and Locate Data

Data management best practices include keeping your data classified, encrypted, and up to date. Once you know where your data is located and how it is classified, noticing notice leaks or unauthorized movements is much easier.

A database management system can help you do just this: review data movements, assess each database user's authorization, and pinpoint data loss before it turns into a significant threat for the whole organization.

A Management System Allows You To Quickly Respond to Attacks

A database management system allows you to automatically manage your entire database, thus improving data handling and visualization. But even more importantly, a database management system is essential for pinpointing unauthorized or unusual actions that might be telltale signs of a cyberattack.

Plus, once you have identified an attack carried out against your company, database management makes it easy to launch safety protocols and limit damages. Don't forget that a ransomware attack can last over 22 days on average, which translates into significant financial and reputation damages!

Managing Your Data Increases Accuracy and Decision-Making

Database management allows for better data hygiene, which, in turn, can help you enhance your big data analytics, avoid discrepancies, prevent redundancies, and streamline your data storage solution.

Once your data is organized and regularly reviewed, it's easy for your business's executives and data scientists to make better business decisions based on accurate information. From allocating budget to protecting the business against cybersecurity to streamlining the customer experience, accurate data can yield unparalleled benefits for the entire company's performance.

Cybersecurity Starts With Data Management

Every business is unique, and no two databases are exactly the same. Therefore, using a standardized cybersecurity solution might not work as well for your business. Partnering with the Progressive Data Services experts can help you understand the right data management solution for your company and prevent the specific risks that are threatening your organization.

Speak to a Pro: (248) 313-9120

Learn More About Our Database Management & Analytics Services

Telemarketing & How It Works

Also known as telesales or inside sales, telemarketing is defined by Britannica as “the activity or job of selling goods or services by calling people on the telephone”. Businesses across all industries may utilize telemarketing which...

3 Reasons Why Retail Apps Outperform Online Stores

As an online retailer, finding ways to boost conversion rates and generate higher sales revenue figures should be a continued priority. If you are still persisting exclusively with a standard eCommerce store, tailored retail web app development...

How Big is the Data Use in Gaming?

The age of online multiplayer action has transformed the gaming industry forever, not least in relation to data usage. In fact, the capabilities of database management for developers and publishers have been central to the sector’s phenomenal...

When Outsourcing Your Web Development Makes Sense

Original Article Published 01/22/2020 Do you remember a time when technology was a luxury and a hot new trend? Nowadays, incorporating tech into your business plan is necessary for most industries. A functional website is a fundamental aspect...

Avoid These 7 Common Data Errors to Save Money

Original blog post published in March 2022 A business that deals with data in any capacity needs to be aware of the ways that data can be corrupted or lost. Data analytics is a powerful tool, but it only provides accurate information if the...

Easy Ways to Personalize Your Direct Mailing

Original blog published November 11, 2019 Even in the digital age, direct mail marketing still remains the king of targeted marketing strategies. As consumers increasingly want their mail marketing campaigns to feel personal and relevant, a...

Best Ways to Use Data Hygiene

Originally posted on 06/17/2019 Good data hygiene impacts your company by removing redundancies, streamlining your data, and ensuring the accuracy of reports so you can have the most tailored, client-centered solutions that will drive your...

Data-Driven Marketing: Why Clean Data Matters

Originally posted on 05/08/2019 Data is the most valuable asset a company can have, aside from its people. High-quality data serves as the foundation for making informed, actionable decisions across various departments. Whether you're focused...

How to Best Use Blog Content in Your Emails

Originally posted on 04/18/2019 Positioning your mailing list as an exclusive, resource-filled trove of goods for your subscribers will ensure you keep current followers and invite new ones to join. There are many reasons not to send...

Direct Mail Marketing Is Alive & Well

Originally posted on 05/15/2019 With the rise of social media, many people would say that direct mail is dead. Fat chance! Direct mail has many advantages; it’s highly targeted, cost-effective, and flexible. Even though many...

What Back End Web Development Brings to the Table

Originally posted on 05/29/2019 The prettiest of websites are a joy to behold. No question. What happens, though, when a user wants to obtain some information out of that site? Does it provide the correct information on time? That's...

Benefits of Data Analysis For Your Business

Originally posted on 02/18/2019 Everyone wants to feel important. Consumers want to work with companies that provide personalized attention. Companies could sweep complaints with service under the rug in the past. Nowadays, those...

4 Things to Avoid for Your Email Marketing Program

There are some great ways to greet strangers, encouraging them to listen. A friendly “hello” is a great opener when greeting someone new. Considering their thoughts and feelings will help you connect with them and meet them where they...

4 Tips to Improve Your Email Marketing Campaigns

Email marketing can be a challenge to navigate.  From subject lines to opening remarks, graphics, how to close your message, and more, there are many things to consider when setting up an email marketing campaign. Without years of...

How Data Management is Crucial for Small Businesses

Small businesses have challenges that large companies need not face. This danger they face makes it more understandable why so many small businesses fail. Many business owners know that data analytics can make a huge difference for their company....

5 Steps to Cleaning Up Your Data

Dirty things are not as good as clean ones—it is as simple as that. Clean data paves the way for more money savings, streamlined processes, and overall more efficient work. Old, outdated, or redundant data can hold your company back from...

4 Ways to Keep Your Sensitive Data Safe

Some large companies have come under fire for not protecting their users’ data. The breaches that resulted ended up costing the companies millions of dollars. Aside from overall policy updates, they all would have benefited from data...

Guide To Direct Mail Success and Checklist

It is harder to turn down someone who is in front of you. Similarly, when you put your offer in your target audience’s hand, they are more likely to consider doing business with you. Direct mail marketing has been and continues to be a solid...